Choose Your Business Gear

Conversion Rate Optimization

Conversion Rate Optimization

Conversion rate optimization is considered as the promotion art in exploiting your investment in existing site traffic, for some marketers, it is a continuing process which will pay payments and bonuses again and again. Example of powerful software that will be appropriate for this is Visual Website Optimizer. This software has several features such as easy point and click user interface, WYSIWYG (What You See Is What You Get) interface for user and a real –time performance reports. It means that specialized IT skills and knowledge is not a must, even if you are a new user who are currently learning about marketing will be easily adapt and understand this software.
Another interesting feature is you test the usability right on your page. You can choose from the software database or make your own customized question. You can also conduct a kind of polling or ask open ended question to your page audiences. By doing it you can get user feedback and their personal opinion about you page and for sure, it will be useful for your future improvement. Also, as the advancement of mobile technology nowadays, you can easily access this software from your mobile devices which using android or windows mobile platform.

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